Customer Development Forecast Revenue Silicon Valley 
Steve Blank
NOVEMBER 16, 2009
I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers?
Steve Blank
SEPTEMBER 5, 2018
Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Startups wrote business plans, generated expansive 5-year forecasts and executed (hired, spent and built) to the plan.
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Up and Running
DECEMBER 6, 2012
Determine your target market: You need to know and understand your customers. Develop a forecast: Basic forecasts and budgets are critical; And tracking them is even more so. Also, the “customer relationships” section didn’t seem to fit for many traditional businesses. Do startups have a manual?
Steve Blank
SEPTEMBER 3, 2009
This post describes how the traditional product development model distorts startup sales, marketing and business development. This post describes how the traditional product development model distorts startup sales, marketing and business development. Freemium models have their own scorekeeping.)
Up and Running
MAY 23, 2016
In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea.
Steve Blank
JULY 28, 2011
Silicon Valley was born in an era of applied experimentation driven by scientists and engineers. This approach would shape Silicon Valley’s entrepreneurial ethos: In startups, failure was treated as experience (until you ran out of money). Yet this system isn’t perfect. – seems like another planet.
Steve Blank
JULY 11, 2016
We were depending on investor funding, but with $60,000 in revenue no one would fund it. . When Peggy first arrived in Silicon Valley, she worked for Boole & Babbage , before founding her own firm. Entrepreneurship stretches from Main Street to Silicon Valley, from startups to big companies.
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