Customer Development Fractional VPE Leadership Lean 
Steve Blank
OCTOBER 5, 2009
A Phone Call After I left MIPS Computers I was in New York tagging along with a friend (a computer architect whose products at Apple a decade later would change the shape of personal computing) who was consulting for a voice recognition startup. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.”
Startup Lessons Learned
SEPTEMBER 30, 2008
So I initially gravitated to the CTO title, and not VP of Engineering. Platform selection and technical design - if your business strategy is to create a low-burn, highly iterative lean startup, youd better be using foundational tools that make that easy rather than hard. I mean, have you seen other people? I dont think so.
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Steve Blank
JUNE 25, 2009
The Consultative Sale Our sales guy then quietly asked if there was any way we could help them. The VP of Engineering says, “well we don’t have the resources or time, and as long as you know we could build better computers then you guys, why don’t you tell us the details about your computers.” Help them?!!
Startup Lessons Learned
DECEMBER 7, 2008
As a last disclaimer, please consult the definition of the word hacker if youre not familiar with the controversies surrounding that term.) This is one of the bedrock practices of any lean startup , and so its a common piece of advice I give out. Thats the ultimate task for the companys technology leadership.
www.women2.org
MARCH 8, 2012
After quitting my job and starting Sorced , I spent a few months validating my business concept by creating the product mockups and doing customer development. Prior to Sorced, Elizabeth worked in business development at SecondMarket. She has consulted for a number of startups in the mobile, Saas, and consumer health spaces.
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