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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

While the last post was titled “ You Know You’re Getting Close to Your Customers When They Offer You a Job “, this post should probably be titled, “You Know You’re Getting Close to Your Customers When You Offer Them a Job.&# At the time this was a pretty controversial decision.

Engineer 205
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Ardent 1: Supercomputers Get Personal

Steve Blank

I had last been in Chapel Hill on a winter’s day in 1986, traveling with the VP of Sales of our new supercomputer startup, Ardent. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.” I knew we almost had him convinced when our sales guy and Andy started talking to each other in Dutch.

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. They looked at their watches, gave our sales guy a quizzical look and left.

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Women 2.0 » FounderDating: How I Found My Co-Founder

www.women2.org

Published on: July 13, 2011 Posted By Angie Tags: Elizabeth Knopf , Finding A Co-Founder , FounderDating , Sorced , Technical Co-Founder , Tips & Tricks. After quitting my job and starting Sorced , I spent a few months validating my business concept by creating the product mockups and doing customer development.