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Lean Marketing Tips: Hyperlocal Marketing Channels

crowdSPRING Blog

The Lean Startup movement provides a wonderful template, and Ross wrote a great post in which he discussed how managers can use these principles in their own marketing campaigns. We have written about many tactics that have worked in our own marketing efforts, such as public relations , goal-setting , branding , etc.

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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

Customer 280
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Crowdsourcing: a 7+7 Primer (Pt. 1)

crowdSPRING Blog

We write often about small businesses and startups and lean approaches to marketing and other business functions. If you are going the build-it-yourself approach careful use of social media tools, public relations, and other word-of-mouth tactics can help you to attract the right workers to participate.

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Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Myth of Venture Capital | Re/code by Jon Oringer – crowdspring.co/1tNFeV7. Busting the Lean-Startup Myth – crowdspring.co/1ozOXHA. Voice of the Customer: The Secret of Great Landing Page Copy | WordStream – crowdspring.co/1rgMIOC. 8 Excellent Reasons to Redesign Your Website – [link] crowdspring.co/1xDca5k.

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Twitter Link Roundup #173 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Four Ways to Market Like a Startup | Brian Gregg and Vivian Weng-Harvard Business Review – [link]. Seven Rules for Managing Creative People | Tomas Chamorro-Premuzic-Harvard Business Review – [link].

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30 Money Saving Tips For Your Business

Up and Running

Every startup will use some kind of software: book keeping, word processing, presentation. “You do not need to buy that expensive office software and servers when you can switch to a cloud vendor-Google is an example-at a fraction of the cost,” says Ali Asadi of aprofitmaker.com. Review your operating expenses.

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Twitter Link Roundup #81 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

How To Find Your First Customers And Grow Your Business – [link]. How To Find Your First Customers And Grow Your Business – [link]. Lean Marketing: Don’t Believe Your Own Press Releases – [link]. Why would people “save&# ads to review later? Are you a student & love hacking software?