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When Should Startup Founders Discuss Valuation with Seed VCs?

View from Seed

OCTOBER 21, 2014

As the seed-stage startup fundraise process has received more transparency in recent years, ranging from published advice on how to raise seed capital to increased availability through AngelList, Funders Club, and various accelerator programs, I’ve noticed another trend emerging. Lower-Than-Market Value.

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Valuation Founder Seed Stage Angel Investor 336
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Signaling Pricing Expectations Early in Seed Investment Discussions

Genuine VC

JULY 30, 2012

By communicating pricing expectations with potential lead investors, I mean sharing either an “ask” or even stated floor for the pre-money valuation of the company (with a priced preferred round) or explicitly stating a valuation cap (for convertible note round).

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Valuation Pre-Money Valuation Angel Investor Syndicate 136
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