Ecommerce UX Mastery: Beginner to Pro in a Blog Post
ConversionXL
JULY 12, 2017
While there are many concrete definitions out there, I like how Peep Laja, founder of CXL, explained it in a past blog post … Peep Laja: “First of all, UI (user interface) is not UX (user experience). Conversions at gunpoint are a misleading metric, and it’s almost always a short term tactic that will lead to burnout.
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