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E-commerce Startup Checklist

The Startup Magazine

Absence of competition is an indication of lack of demand or remarkable business success. Once you have selected your niche, avoid rushing into product ideas. Evaluation of demand. What is the prevailing demand of the product you want to offer? Naming your company. Know your brand and customer.

Startup 101
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The Ultimate Inventor’s Guide to Inventing Things

Up and Running

The trick then is figuring out what your exact solution is, and whether or not there will be demand for it on a scale beyond just yourself, or whether or not you’ll be able to compete, if you’re entering an already-flooded market, like the shampoo market. Here’s an example of a great sell sheet for a product called Well Well Wow!