Design Direct Marketing IP Vertical 
ConversionXL
JULY 3, 2020
An alternative to participating in FCF, a “subscription designation,” allowed Googlebot to crawl an 80-word snippet of an article, which served as the sole source of ranking material.). News is an especially challenging vertical since no site owns a newsworthy event. You can verify the real Googlebot for your site.).
Duct Tape Marketing
NOVEMBER 17, 2022
So we kind of have three different sub-verticals, and that also keeps it really interesting and really fresh. And then we do some outsourcing of copywriters, graphic designers, just kind of for overflow when our full-time team might get overwhelmed. And I think that we're gonna maybe see a resurgence of direct mail because of that.
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