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Agile Marketing: How to Implement Scrum for Digital Marketing

ConversionXL

Traditionally associated with development and product management, agile is a lightweight and, well, agile framework for software development and bringing features and products to market. Before we dive into the marketing applications, however, let’s briefly cover what scrum is and how it came to be.

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Generation Agile: 10 Tips How To Lead Effectively A Newly Outsourced Development Team

YoungUpstarts

Agile project management and team leadership are best showcased by leading a team of developers in completing software development projects. Scrum is the most popular Agile methodology, with Jira, Microsoft Excel, and Microsoft Project, being the most popular tool to be used in Agile project management. Agile At A Glance.

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How to Solve Problems in Your Business: Kanban, Kaizen and Scrum

Up and Running

When applied to the workplace, kaizen refers to activities that aim to improve every individual function within a company, including the way each of the employees operate, from the customer service representative, right up to the CEO until the whole business is running like a well-oiled machine.

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[Interview] Michael K. Levine, Author Of “People Over Process: Leadership for Agility”

YoungUpstarts

I was an early adopter in financial operations and software of lean operational and product development techniques that originated at Toyota, and then of agile as it was promulgated in the Manifesto. I was one of four leaders of an enormous failed development project at Wells Fargo around 2007.

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5 Agile Practices That Are Fueling Marketing Teams

ConversionXL

Agile for developers is not Agile for marketers. The differences between how agility manifests in a marketing team vs. a software team can be striking. While software developers prefer more prescriptive methods, like Scrum , marketers borrow heavily from the Kanban framework. There are other differences.

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Should You Co-Found Your Company With a Software Development Shop (2 of 2)?

David Teten

Should you co-found your company with a software development shop? portfolio operator VCs, e.g., Andreessen Horowitz, ff Venture Capital, First Round Capital, Google Ventures. portfolio operator VCs, e.g., Andreessen Horowitz, ff Venture Capital, First Round Capital, Google Ventures. mentor VCs, e.g., most VCs.

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The Digital Transformation Is Affordable For SMBs: Where To Start In Your Digital Strategy

YoungUpstarts

The problem, is historically, the investment in time and resources required for traditional digital solutions can feel out of reach, and the type of programs used by corporations aren’t practical for SMBs for daily operations like reporting, inventory, or accounting. Owners no longer have to buy management software meant for big business.