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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. Most of our early-stage startup clients fit this description. Trademarks , which we touched on last week, are brand and product names, graphic logos, slogans, taglines, and other indicators of origin of the goods or services in question.

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Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You John Greathouse – Posted in: Entrepreneur , Strategic Planning. With a name like Smucker’s, it has to be good.” I would think that with a name like Smucker’s it has to be a vile disease or possibly a large, poisonous, South American leech.

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