Remove eCommerce Remove PPC Remove PR Remove Viral
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Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " This quarter the goal of our PPC campaign is to get that to $2. " You should measure if over a long period of time you are able to increase the lifetime value of PPC acquired customers. " Right-time.

Metrics 166
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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. The PR Masterclass : How to develop a public relations strategy that works! WordStream – Service that manages PPC campaigns, but great info too. PRNewswire – Press release distribution service.