Sat.Jun 28, 2014

article thumbnail

Customer Discovery: The Search for Product/Market Fit. 2 Minutes to See Why

Steve Blank

'If you can’t see the video click here Filed under: 2 Minute Lessons , Business Model versus Business Plan , Customer Development , Lean LaunchPad , Teaching.

Customer 313
article thumbnail

5 Keys To Product Differentiation For Fun And Profit

Startup Professionals Musings

'Every entrepreneur believes that their product or service is different, and that every customer will quickly see the advantage over competitors. Yet true product differentiation in the eye of the customer is rarely achieved. According to a survey by Bain & Company a while back, 80% of businesses believe they have differentiated offerings, but only 8% of customers agree.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to get an MBA in entrepreneurship

The Next Web

'Jason SurfrApp is the founder of IWearYourShirt.com. His new book, Creativity For Sale, is an in-depth look at how to turn passion into profit. A few years ago a friend told me he was taking an “Entrepreneurship Class” and I remember raising an eyebrow. How do you take a class to learn how to be a certain type of person? The word entrepreneur is defined as: a person who organizes and operates a business or businesses, taking on greater than normal financial risks in order to do so.

Web 156
article thumbnail

What are key issues for companies to keep in mind when obtaining investment from an Angel group?

Gust

'The main one is simultaneously obvious and under-estimated in both directions: you are likely getting a bunch of small-ish investors at once. This might typically be anywhere from five to twenty-five investors each putting in somewhere between $10,00 and $100,000 (depending on the group.). The good side is that you now have 5-25 smart, connected people rooting for you.

article thumbnail

Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

article thumbnail

10 tips for setting up an international PR strategy

The Next Web

'Lorenzo Grandi is the marketing & community manager at pr.co. His work is to help people get the most out of their PR efforts online. Expanding your business to foreign countries is possibly one of the most challenging tasks an entrepreneur can face. There are so many things you have to take care of: new distributors, more legal requirements, different marketing channels and new competitors to monitor.

PR 137
article thumbnail

Weekend Favs June Twenty Eight

Duct Tape Marketing

'Weekend Favs June Twenty Eight written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road.

Hawaii 64

More Trending

article thumbnail

3 Major Financial Mistakes New Entrepreneurs Make… And How You Can Prevent Them

YoungUpstarts

'No matter what you might read on the Web, starting and running your own business is a difficult and complicated process. It is staggering just how much effect a seemingly tiny and inconsequential detail can have on your company and its potential for success. This is true across all aspects of entrepreneurship. For today, let’s just look at the biggest and most common financial mistakes entrepreneurs make (and what you, the young upstart, can do to prevent them from impacting your company): 1.

article thumbnail

Looking Beyond the Mark

Bryce Dot VC

'This week marks the 2 year anniversary of the Roberts family moving back home to Salt Lake City, from the Bay Area. . It has been a great move for us. We pinch ourselves nearly every day that we get to live in a place we love so much. It is home to us in every sense of the word. And inspite of the frequent travel it incites, there’s nowhere else anywhere we’d rather plant our roots.

Utah 70