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Cram Down – A Test of Character for VCs and Founders

Steve Blank

They offered desperate founders more cash but insisted on new terms, rewriting all the old stock agreements that previous investors and employees had. For existing investors, sometimes it was a “pay-to-play” i.e. if you don’t participate in the new financing you lose. Founders rationalize it’s good for their employees.

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Startup Founder Agreements

blog.simeonov.com

This can be a convenient shortcut to separate someone’s status (founder) from their role (employee or contractor or advisor, etc.) The only way to remove their equity holding in the cap table is by buying them out or through a recapitalization of the company. Initial vesting typically matches employee founders.

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