How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand
The Startup Magazine
JULY 20, 2021
Betancourt Lopez put together a group of investors, including Félix Ruiz and Hugo Arévalo, who were the founders of Tuenti, a social networking app. Partner relationships have been in place with model Paula Echevarria, singer Usher and DJs Steve Aoki and Nicky Romero. Growing Hawkers.
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