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Pick the Perfect Name for Your Startup

mashable.com

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Frances McInnis is a journalist and crossword enthusiast based in New York City. We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) How Do I Start?

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Cracking The Code: Getting the most of your online marketing: the In.

Cracking the Code

Getting the most of your online marketing: the In & Out of SEM/SEO. Popular Media: the key to viral marketing. on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). ► 04/08 - 04/15. (1). Software 2.0: ► 03/25 - 04/01. (1).

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Or if your lifetime value is high enough, you can just keep spending on SEM. On the App Store, the same dynamic is in play.

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Lessons Learned: Don't launch

Startup Lessons Learned

If the viral coefficient is 0.9, Start with a five-dollar-a-day SEM campaign. We used social media to get alpha users as outlined here during Feburary. the most sensible SEM advice Ive read - discussed in the context of a real situation. Pay attention to your fundamental driver of growth. keep iterating until its 1.1