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Greece

PPC

Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

APRIL 29, 2013

If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " This quarter the goal of our PPC campaign is to get that to $2. " You should measure if over a long period of time you are able to increase the lifetime value of PPC acquired customers. " Right-time.

Metrics

Metrics Marketing Search SEO

The Lost, Ancient Guide to Better Copywriting

ConversionXL

NOVEMBER 13, 2015

In Ancient Greece, public speaking was the main channel for political debate and decision-making, legal decision-making, and even philosophical discussion. Once you understand the theory, you can begin to apply it to PPC ads, landing pages, etc. Like memory, delivery is a little different today than it was in Ancient Greece.

Greece

Greece PPC Audience Retention

Eight Silly Data Things Marketing People Believe That Get Them Fired.

The Lost, Ancient Guide to Better Copywriting

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