Up and Running

MAY 12, 2020

Set up a business email account. Build an active online presence (be your own PR person!). Find good business partners and people who will refer you. Alert the press (reach out to local newspapers, radio stations, businesses, and so on). Start doing guerilla marketing. Hire a good small business accountant.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

Up and Running

SEPTEMBER 8, 2016

Of the 543,000 new small businesses started each month, approximately 52 percent of them are home-based. It’s no surprise really when you consider the primary reason for starting a business from home has to do with money (or lack thereof). Set up a business email account. Start doing guerilla marketing.

Software Review 60

Software Review Technical Review Intellectual Property Guerilla 60

Up and Running

APRIL 5, 2016

Tom Smith of Insights From Analytics recommends doing PR outreach to local media and sharing your story. Partner with your local Chamber of Commerce and hold a ribbon-cutting ceremony. Katherine of CycleBar recalls how they partnered with their local chamber of commerce for their ribbon cutting ceremony, which was a huge success.

Social Media 60

Social Media Elevator Pitch Guerilla Campaign 60