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The #1 thing successful founders think about for their next startups

Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. Product second. Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships). Unit economics are something I’ve found most entrepreneurs (and investors!) Marketing first.

Founder 48
Founder Sales Cycle Affiliate Retention 48
article thumbnail

The #1 thing successful founders think about for their next startups

Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. Product second. Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships). Unit economics are something I’ve found most entrepreneurs (and investors!) Marketing first.

Founder 48
Founder Sales Cycle Affiliate Retention 48
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