The Advanced Guide to Transactional Emails That Convert
ConversionXL
FEBRUARY 29, 2016
In fact, as Justin Fyles of Intrepid explains, they aren’t even developed in the same way… Justin Fyles , Intrepid : “A marketing email with dynamic content is typically a static HTML email with simple tags for recipient-specific information that get merged with customer lists. Use a dedicated IP for transactional emails.
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