Intellectual Property Marketing Naming Seed Money 
Austin Startup
APRIL 23, 2010
The name gives you a slight window into what they do, but it’s like one click business listening. Stock prices change, people tweet about a company, new job openings are posted, people “fan&# or like Facebook pages, people update their LinkedIn profiles, and Jigsaw information gets updated, just to name a few examples.
www.paulgraham.com
OCTOBER 23, 2010
The market price is less than the inconvenience of signing an NDA. Microsofts originalplan was to make money selling programming languages, of all things.Their current business model didnt occur to them until IBM droppedit in their lap five years later. The best odds are in niche markets.
www.paulgraham.com
APRIL 28, 2010
It wasnt because they werent accredited investors that I didntask my parents for seed money, though. When we were starting Viaweb,I didnt know about the concept of an accredited investor, anddidnt stop to think about the value of investors connections.The reason I didnt take money from my parents was that I didntwant them to lose it.
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