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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

I would discover that there was a more effective alternative in building a marketing department than hiring traditional marketers with MBA’s. Some of these advisors from the academic community would work with our of VP of Engineering and help us solve specific technical problems.

Engineer 198
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Ardent 1: Supercomputers Get Personal

Steve Blank

I had last been in Chapel Hill on a winter’s day in 1986, traveling with the VP of Sales of our new supercomputer startup, Ardent. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.” We were on the University of North Carolina campus to meet with Fred Brooks and Henry Fuchs.

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

The VP of Engineering says, “well we don’t have the resources or time, and as long as you know we could build better computers then you guys, why don’t you tell us the details about your computers.” It also made me realize that there are times you don’t want any sales people in your company. Help them?!!

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Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

This is a company that took $4 million of invested capital to build a company now worth over $4 billion. As we have seen with the recent speed bumps at highfliers like Groupon and Zynga, taking “lean startups” from foundation to creating sustainable, scalable, profitable business models is a very rare and special task.

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Women 2.0 » FounderDating: How I Found My Co-Founder

www.women2.org

Startup Quote: Wendy Tan White on Building a Successful Startup » FounderDating: How I Found My Co-Founder. Published on: July 13, 2011 Posted By Angie Tags: Elizabeth Knopf , Finding A Co-Founder , FounderDating , Sorced , Technical Co-Founder , Tips & Tricks. You might as well hire an outsourced team.

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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

Update: The end is near, Expensify is hiring a.NET programmer! As you might know, we’re hiring the best programmers in the world. But finding such people is more than a full time job. Indeed, I spend about half my time on it, while Lisa spends about all hers. But what they do is very, very rarely startups.

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