Matching Metrics Product Name Venture Capital 
Steve Blank
APRIL 9, 2009
This year, marketing need to provide sales with 40,000 active and accepted leads, company and product name recognition over 65% in our target market, and five positive product reviews per quarter. And the results weren’t the traditional PR metrics of number of articles or inches of ink. I couldn’t care less about those.
reidhoffman.org
NOVEMBER 12, 2013
Great businesses can be built off this network, starting with matching talent and opportunity. We return to the three revenue models from the beginning of the pitch, introducing the product names for the first time: an ads product called InLeads, a job listings product called Opportunities, and a subscriptions product called Network Plus.
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