Why Content Marketing Evaluation Should Start With A Good Plan And Research
YoungUpstarts
MARCH 18, 2016
by Kim Keller, APR, content marketing specialist with Wasp Barcode Technologies. Use review sites to see what their customers have to say. Look at factors such as how many stars they receive, the number of complaints and the overall number of reviews. It begins with the simple question, “What do you want out of this?”.
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