How to Conduct a Technical SEO Audit
ConversionXL
JULY 22, 2021
Page Importance is determined by type of page, internal and external links, update frequency, and your sitemap. What Unbounce’s robots.txt also does is point bots at its sitemap. This is good practice as your sitemap provides details of every page you want Google and Bing to discover (more on this in the next section).
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