Startup Professionals Musings

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4 Strategies To Ramp Up The Total Customer Experience

Startup Professionals Musings

I had some ideas on how to do this, but I was pleased with the insights to a connected strategy that were pulled together in a new book, “ Connected Strategy ,” by Nicolaj Siggelkow and Christian Terwiesch, professors at the Wharton School at the University of Pennsylvania.

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