Remove Portland Remove Software Review Remove Technical Review Remove Video
article thumbnail

HOW TO: Build an App for Your Small Business

mashable.com

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. This is a good choice if you need ongoing support and are ready to make a greater commitment to tech-based marketing than just a one-off mobile or social app.

article thumbnail

28 Gifts for the Entrepreneur in Your Life

Up and Running

A must for entrepreneurs who like to keep things old school, but would also like to integrate Evernote’s great technology into pen-and-paper notes. We’re huge fans of the lean startup methodology here at Palo Alto Software, so The Lean Startup is definitely a good place to start, as is The Art of the Start. Whiteboard with markers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How a Buyer (or User) Persona Can Improve Your Business

Up and Running

For example, a company that is searching for new customer relationship management (CRM) software might have a senior executive make the purchasing decision, even though she might not be using the software on a daily basis. Here at Palo Alto Software, we developed a persona named Garrett who drives the bulk of our product decisions.

article thumbnail

Transcript of Everything You Need to Know About Podcasting

Duct Tape Marketing

John Lee Dumas: I have a couple friends in the City of Portland, Maine where I was born and raised and actually launched EOFire back in 2012 in Portland, Maine that are doing really cool regional podcast that are being listened to because people want to know what’s happening in Portland, not just in the world.

article thumbnail

Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

In 2003 as part of my master’s degree I reviewed over 50 empirical studies in typography and found a definitive answer. Part 2 reviews the evidence for and against the legibility of serif and sans serif typefaces. However, Tinker commented that perceived legibility was due to a great extent to familiarity with the typeface.

article thumbnail

Fenwick VC Survey: Q2 Funding Valuations Shoot the Moon

allthingsd.com

Looking at 115 financings of tech and life sciences companies, in Q2 the well-known tech-focused law firm saw “up” rounds accounting for 74 percent, while “down” ones were 11 percent. Internet/digital media and software was the biggest beneficiary of the rise. Latest Video. Featured Reviews.