YoungUpstarts

NOVEMBER 6, 2019

When integrated properly, they maximize how we attract consumers, and turn visits into revenue. PPC can be expensive, as you typically pay every time the target clicks on your link (whether or not it turns into a sale). So, let’s go back to basics, shall we? Social Marketing.

Channel 165

Channel PPC Marketing SEO 165

ConversionXL

DECEMBER 2, 2015

If you’re calling your tests when you hit significance, you’ll find that most of your lifts don’t translate to increased revenue (that’s the goal, afterall). Let’s say your qualitative research says that concern about security is an issue. How many ways do we have to beef up the perception of security? PPC/SEM campaign.

Technical Review 48

Technical Review Analytics Framework Software Review 48

ConversionXL

DECEMBER 13, 2022

If you call tests when you hit significance, you’ll find that most lifts don’t translate to increased revenue (that’s the goal, after all). Let’s say your qualitative research says that concern about security is an issue. How many ways can you beef up the perception of security ? The “lifts” were, in fact, imaginary.

Analytics 127

Analytics Technical Review Software Review Framework 127