Startup Professionals Musings

FEBRUARY 13, 2021

Many entrepreneurs are reluctant to expose their idea to others early, often called stealth mode, for fear of it being stolen. Pervasive communication to your market is always required, including ads, trade shows, viral videos, and online influencer courting. Two heads are better than one.

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Stealth Startup Metrics Viral 406

Startup Professionals Musings

SEPTEMBER 3, 2021

You need to be visible in marketing efforts, viral videos, and interactions with key customer segments. Some entrepreneurs I know attempt to retain control, or save money, by eschewing advisors and using stealth mode. Online it may be time to take a formal position via blogs and interviews.

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Stealth Leadership Viral Social Media 362

Austin Startup

FEBRUARY 9, 2019

We recently invested in Osano , which is led by the very talented Arlo Gilbert and is currently in stealth mode. By contrast, MOON is going to launch soon and is not in stealth mode at all. We went with the stealth mode approach prior to our launch, as I’ll reflect on at the bottom of this lesson. I could waste no time.

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Stealth Cofounder Los Angeles Technical Review 48

YoungUpstarts

OCTOBER 30, 2019

It is captivating for the people around at the time – and people will create the video for you – and then spread this around social media. Samsung managed this brilliantly in London and enjoyed viral attention of Twitter. Viral videos. Stealth marketing can cross the line in black hat strategies. Treasure hunts.

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Campaign Flash Marketing Viral 113

Hearpreneur

APRIL 13, 2022

Their innovation lay not just in their product, but their viral video marketing campaign involving slamming raw eggs on their mattress to show that they wouldn’t break due to their mattresses’ high-tech cushioning. It uses computing to simulate richer virtual worlds, with applications in video games and virtual reality.

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Artificial Inteligence Entrepreneur Technical Review Software Review 77

thenextweb.com

OCTOBER 17, 2011

1 A viral launch page. If you can’t get into LaunchRock, take a look at Launch Effect , a viral ready WordPress theme. #2 3 Don’t go too stealth. Unless you have tons of funding (see Kohort ), be careful about going too “stealth.” One Startup Weekend condensed into 7 minutes [Video].

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Social Media Stealth India Startup 67

YoungUpstarts

OCTOBER 16, 2017

Also known as stealth marketing, this clever tactic advertises a product in such a sneaky manner that people aren’t even aware that they’re being subjected to advertising. There’s a good reason why 51% of marketing professionals claim that video is the type of content that generates the best ROI. Undercover marketing.

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Flash Marketing Stealth Social Media 162