Startup Lessons Learned
SEPTEMBER 22, 2008
I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.
The Next Web
FEBRUARY 20, 2017
In the lead-up to Tech5 2017 – the annual competition organized by TNW and Adyen which celebrates Europe’s fastest-growing tech companies in the Netherlands, UK, Germany, Spain, France and Sweden – we’re launching a series of remarkable stories of businesses that experienced extreme growth.
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The Next Web
FEBRUARY 20, 2017
In the lead-up to Tech5 2017 – the annual competition organized by TNW and Adyen which celebrates Europe’s fastest-growing tech companies in the Netherlands, UK, Germany, Spain, France and Sweden – we’re launching a series of remarkable stories of businesses that experienced extreme growth.
Startup Lessons Learned
SEPTEMBER 12, 2008
vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. Problem is, you inevitably become yesterday’s old news. Take a look and let me know what you think.
Startup Lessons Learned
NOVEMBER 7, 2008
I too would be concerned about false negatives, but perhaps this strategy could be integrated into a broader market research strategy that included user engagement, viral marketing, etc which would all be quantifiable under the Google analytics. A very interesting strategy. Im defiantly going to give it a shot on my next project!
Startup Lessons Learned
SEPTEMBER 15, 2008
If its part of a viral loop, its probably trying to get them to invite more friends (on average). But in my experience this is not useful most of the time. That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. Take a look and let me know what you think.
crowdSPRING Blog
APRIL 25, 2011
Based in Sweden, Mancx officially launched only a few weeks ago and have seen very good results. Finding and attracting the best developers in Sweden. The IT sector in Sweden is sizzling hot, so this was a real challenge. It took us 18 months, but now we have just hired one of the best CTOs within swr development in the country.
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