7 Retargeting Case Studies That’ll Boost Your Current Campaigns
ConversionXL
JANUARY 29, 2016
Achieved CPAs that were 34% cheaper than non-brand search campaigns. Selling more than 17 million bags since 1998, eBags knew they had huge retargeting potential, but what they did with their data was pretty creative. Something that should be done, even with regular search campaigns. Average order value increased by 13%.
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