Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?
ConversionXL
MAY 22, 2017
His name was Mark Benioff (another former Oracle Executive) and in 1999 he had the pleasure to introduce the business world the first CRM in Cloud. In early 2000, the diffusion of Personal Computers transformed the way users made decisions and the paradigm buyer/seller changed again. Just like cars with a great engine but no wheels.
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