Remove 1999 Remove Advertising Remove Distribution Remove Revenue
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Market Like Its 1999 In 2015 – 9 Marketing Strategies That Worked Back Then & Still Work Now

YoungUpstarts

Once upon a time marketers would print up 100 or more flyers and post them on grocery store bulletin boards, power poles, deliver them door-to-door, or distribute them from the cash register. When it came to ROI in 1999, the bigger, brighter, and more noticeable your yellow pages’ ad was, the better. And guess what? Yellow Page Ads.

Marketing 100
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App is Crap (why Apple is bad for your health)

Both Sides of the Table

App is one step forward, two steps back – In 1999 I launched my first company, BuildOnline, a SaaS-based (back then we were ASP’s) content management platform for large-scale engineering and construction projects. Apple wants to take a major share of the revenue. But you need to think in terms of broader distribution.

Flash 326
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers? And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” They’re putting money into web services/business – most without early revenue. End of theory.&#

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In Spite of Avatar, The Movie Business is Dead

Growthink Blog

revenues from internet video services spanning user-generated content to television shows and movies will exceed $7 billion this year. In 1999, Lee joined the Silicon Valley new media content contingent as an Internet-company CEO, and has since founded two innovative Los Angeles media companies. How about Internet Video? Annual U.S.

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Do Movies Even Matter Anymore?

Growthink Blog

revenues from internet video services spanning user-generated content to television shows and movies will exceed $7 billion this year. In 1999, Lee joined the Silicon Valley new media content contingent as an Internet-company CEO, and has since founded two innovative Los Angeles media companies. How about Internet Video? Annual U.S.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

At the same time, the company contained its operating costs and came out of the recession stronger, bigger, and more profitable than it had been in 1999. can introduce a ‘fighter brand,’ a lower-priced version of the premium offering sold under a different name and backed by minimal advertising.” Premium-brand market leaders [.]

Marketing 121
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Behind Every Great Product

SVPG

But back in 1999, a then very young Netflix based in Los Gatos with less than 20 employees, was on the edge of going bust. To be specific, AdWords is currently 16 years old, and last year alone it generated well over $50B in revenue. Some were just plain uncomfortable with advertising. The combination is amazing.

Product 60