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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. The name of our company came from the name of our flagship product. Photo Credit: Shaun Gray.

Naming 48
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Steven Blank Kills It at Greycroft CEO Summit

Both Sides of the Table

We learned this weekend that it was named after his East Hampton home. We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. And market your brand, not your personality.

PR 279
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Marketing and Growth Lessons for Uncertain Times

ConversionXL

At the same time, the company contained its operating costs and came out of the recession stronger, bigger, and more profitable than it had been in 1999. can introduce a ‘fighter brand,’ a lower-priced version of the premium offering sold under a different name and backed by minimal advertising.” Premium-brand market leaders [.]

Marketing 121
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28 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. My company name is 3 Leaf Tea. The name is from when tea leaves get picked there’s often one two or three leaves and a bud.

Naming 97
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The Crazy Marketing Campaigns That Actually Worked

YoungUpstarts

The positive reception of the brand increased to the point of being named Tech Company of the Year by USA Today. In 1999, eCommerce company, Half.com , turned a $100,000 investment into a $300,000,000 sale. The press, bloggers and social media went crazy for the stunt which combined just enough silliness with a serious message.

Campaign 100
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Twitter Link Roundup #144 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The video above shows Billie Holiday (one of my favorite singers) singing “Strange Fruit”, a song that Time manazine named, in 1999, the “song of the century” The song is a protest against racism. Here are some of the links that I’ve liked and shared this past week!

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Why the Browser Matters

Ben's Blog

After AOL acquired Netscape in 1999, the browser wars ended and browser innovation stopped for many years. In 1996, there was no social networking, no video, no search that worked, no RSS, and no Twitter to name a few. In fact, to a large extent Mike created the war by launching a withering PR attack that Microsoft couldn’t ignore.

CTO 78