2000 Channel Developer Lead Generation 
Duct Tape Marketing
MAY 1, 2023
Key Takeaway: AI prompts can help marketers generate new concepts, research thoroughly, and develop effective marketing strategies for their clients. Topics I Cover: [01:12] AI tools as a research and idea generator assistant rather than a replacement. [02:36] Big part of what we do is develop what we call core messages.
Duct Tape Marketing
APRIL 26, 2016
No matter how you plan to grow your business content has become the entry point and catalyst for effective growth in most every channel. I outline all channels in this Lead Generation System post ). I’ve written more on this idea of Channel Leverage here ). There are few channels that don’t run on content.
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Duct Tape Marketing
MARCH 17, 2023
His upcoming book is a second edition of Bullseye Marketing where he teaches how to develop, launch, and scale a successful marketing strategy for B2B companies. 09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] And so you need 'em both.
Brandanew
JUNE 18, 2015
This may mean that while the products are ready, you may still be beginning to develop branding around it, and may not have a brand strategy in place. It’s also important to remember that these are usually lead-generation content types, so to find the ROI, just divide the total costs by the number of leads you generate.
Entrepreneurs-Journey.com by Yaro Starak
JUNE 19, 2010
I got out of the university in early 2000 and I never went on to a full-time job, so it’s always been an online business for me. You want this to be passive, so you need to find ways to develop either content or have people use your website without you personally investing the time. Yaro: It depends how developed that site is.
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