ConversionXL

MAY 22, 2017

How their product leaders and CMOs embrace the change adjusting product/marketing strategies based on new technologies. In AI implications on Marketing and Analytics , I placed my considerations explaining how and why Artificial Intelligence (AI) will shape the next generation of Analytics and Marketing SaaS products.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

ConversionXL

DECEMBER 12, 2016

Various studies have repeatedly found that about half the online buyers would only buy discounted products, except under exceptional circumstances. Emphasize wide-appeal products. Look at your best-selling products or best deals and emphasize them on the homepage above all other (make them #1 in the visual hierarchy).

eCommerce 48

eCommerce Technical Review Software Review Clickthrough 48

ConversionXL

APRIL 4, 2012

Quality Product images. If I’d have to pick one single thing that would sell a product online, it’s images. You *technically could* have an ecommerce site with just images, and no product descriptions (I don’t recommend it). Show the products from different angles, in context, make them zoomable.

eCommerce 134

eCommerce Conversion Software Review Technical Review 134