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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

In early 2000, the diffusion of Personal Computers transformed the way users made decisions and the paradigm buyer/seller changed again. Back to those (early) days when Marketing Automation was just born, the world was web-centric. Andrew Chen explained this as the Law of Shitty Clickthroughs. Marketing automation fatigue.

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How Businesses Can Successfully Brand Themselves On Social Media

YoungUpstarts

Facebook has proven this statistically, posts with images will have much better clickthrough and hence will gain exposure and market reach. He co-founded Archiweb in 1998, an award-winning leader among web design companies in SE Europe, and envisioned the later-to-be stock agency in early 2000.

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Product Friday: Monetizing Content is a Product Problem

This is going to be BIG.

What Apple proved, and what I suspect is the issue with web content, is that monetization was a product problem. I never would have paid for music back in 1999 or 2000 when I was sporting my 64mb Creative Nomad, powered completely ilegally by Napster. The same absolutely can't be said for web content. 5) Publisher Friendly.

Product 121
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The Ultimate Guide to Increasing Ecommerce Conversion Rates

ConversionXL

of the top web retailers used e-mail campaigns as a way to retarget shoppers. Track the effectiveness of those emails (open, clickthrough and conversion rates). They then tracked whether retailers responded with e-mails and analyzed the contents of any follow-up e-mails retailers sent. Only 14.6% So what do you do? Options are good.

eCommerce 134