Want to Know a Secret? Your Customers Do.
ConversionXL
NOVEMBER 27, 2019
The New York Times, January 2001. Finally, in December 2001, came the big reveal: Ginger was the Segway. . Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment. It doesn’t serve demand; it creates it.”. Dean Kamen’s code name for the project was “Ginger.” Image source ).
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