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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Finally, in December 2001, came the big reveal: Ginger was the Segway. . Secrets deliberately withhold information—briefly or indefinitely—for company benefit at consumer expense. Does a “CLASSIFIED” stamp make information more persuasive? That was all most people knew. Image source ).

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Finally, in December 2001, came the big reveal: Ginger was the Segway. . Secrets deliberately withhold information—briefly or indefinitely—for company benefit at consumer expense. Does a “CLASSIFIED” stamp make information more persuasive? That was all most people knew. Image source ).

Customer 101
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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Use that intelligence to inform product portfolio and investment choices.”. Jocz , you may need to change how you segment your audience: Marketers typically segment according to demographics (“over 40,” say, or “new parent” or “middle income”) or lifestyle (“traditionalist” or “going green”). Survey design. recession in 2009.”.

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The Entrepreneur’s Essentials #15: The fallacy of risk in entrepreneurship

Austin Startup

I was having conversations with an entrepreneur and then a group of high school students this week about the ridiculous myth of entrepreneurs being risk-takers that “just jump off the cliff and build their wings to fly on the fall down”. Both are a lot of fun and informative.

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Do You Need a Business Plan? Scientific Research Says Yes

Up and Running

Well, the research shows that it’s really not a “write a plan” or “don’t write a plan” conversation. For an existing business, planning involves fewer guesses or assumptions that need to be proven, so the strategies they develop are based on more information. Fraser, S., & Greene, F. Action: Start the planning process early.

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26 Businesses You Can Start for Free

Up and Running

Do you have a car (more specifically, a 4-door sedan, year 2001 or newer )? If you speak more than one language, you have a golden opportunity to start a business teaching a language, or holding language conversation practice sessions. If you have a green thumb, you might want to consider starting a gardening or landscaping business.

Design 60
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Working for Equity Instead of Cash

genylabs.typepad.com

The best start-up I ever invested in went bankrupt in 2001. You can follow this conversation by subscribing to the comment feed for this post. Your Information. NPR Marketplace: Businesses save off green incentives. Ive had the good fortune to both work for and invest in successful tech start-ups. View an alternate.

Equity 40