Remove 2001 Remove Finance Remove Hiring Remove Sales Cycle
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Is Emotion Necessary To Make More Sales?

ConversionXL

On the other hand, if you sold something like gifts for geeks, the sales cycle would be shorter, and the bulk of your emotion and “personality” could be communicated visually through bold images and nifty font choices. Emotional Design Influences Sales. Overall, the campaign would involve a lot of text. image source.

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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

It helps with sales cycles because customers know that they can switch away if they so choose. It took Joel awhile to realize that “If you’re hiring very bright people, let them do their damn job&#. There’s a big business in Finance working with Excel, but that’s an outlier. 15 minutes.