2002 2010 Engineer Metrics 
Startup Lessons Learned
JULY 30, 2009
In 2002 I became exposed to the idea of “agile software development&# and subsequently was a first round investor in Rally Software which is now the market leader in Agile application lifecycle management software. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, April 23, 2010 in San Francisco.
ConversionXL
DECEMBER 4, 2014
User experience guru Jared Spool was talking about the dangers of radical redesigns already back in 2003, Louis Rosenfeld was ranting against it in 2002, and so on. Listening to people is a good idea, but you have to pay attention to the metrics. This happens to big sites too. Remember Digg.com? product page, category, cart etc).
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Startup Lessons Learned
MAY 14, 2009
Through case studies, exercises, and discussions, Eric Ries will guide entrepreneurs of all stripes through the key areas that determine success for startups: product, engineering, QA, marketing, and business strategy. We changed our model to B2B and adopted Agile around 2002. I joined a financial services tech startup in 1999.
Both Sides of the Table
JANUARY 31, 2010
I had very little cash in the bank yet the stories were still coming out about how we were going to change the world of online engineering and construction. By the time of my wedding in July 2002 I was super fit. So no prizes for guessing my New Year’s resolution for 2010. And at the 11th hour they pulled out.
Cracking the Code
JUNE 24, 2021
But then came 9/11 and the severe downturn in the Valley in 2002. Until the first seed round in 2010 we were building the company with no funding. It took time to build the community, but in 2010/11 things started to explode. A platform will become more complex as it grows over time and will need to be re-engineered.
Startup Lessons Learned
OCTOBER 19, 2009
Then, the company spends no more than a few hundred dollars marketing the product through search engines and to the contacts in its sales database and LinkedIn. We do not develop a product until we get a paying customer," says Orit Pennington , who co-founded the six-employee company with her husband in 2002.
ConversionXL
NOVEMBER 11, 2015
” Adobe Target is an enterprise testing tool that does a great job of leveraging a visitor based metric system. They’re easy to use, you don’t need to be technical to get small tests running, and their new Stats Engine makes it harder for noobs to mess up tests. They’re one of the most popular enterprise tools out there.
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