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Marketing and Growth Lessons for Uncertain Times

ConversionXL

In 2002, McKinsey published a study of 1,000 U.S. Laura Blue of LaunchLink PR corroborates Gerhardt’s message : It is during these times that brands need to be especially considerate about what and how they are communicating to customers, partners and stakeholders. What the big studies have shown. Here are some things you can do.

Marketing 121
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Not Everyone Is “Killing” It: How & When to Admit It

Agile VC

A population of founders, employees, investors, advisors, and others all aligned in trying to build large disruptive businesses is naturally prone to lofty, even over-the-top language. And even acquisitions painted as successes may look very different below the (typically confidential) surface. The Power of Perception .

Cofounder 188
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Not Every Startup Is “Killing It” (How to Speak Up During Tough Times)

View from Seed

A population of founders, employees, investors, advisors, and others all aligned in trying to build large disruptive businesses is naturally prone to lofty, even over-the-top language. And even acquisitions painted as successes may look very different below the (typically confidential) surface. The Power of Perception .

Cofounder 120
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Not Everyone Is “Killing” It: How & When to Admit It

Agile VC

A population of founders, employees, investors, advisors, and others all aligned in trying to build large disruptive businesses is naturally prone to lofty, even over-the-top language. And even acquisitions painted as successes may look very different below the (typically confidential) surface. The Power of Perception .

Cofounder 100
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19 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

When we bought the flooded, abandoned building that we’d restore and open as the *Elkhorn Inn* in 2002, we had basically one day to come up with our company name to meet a WV tourism deadline, and so named it for Elkhorn Creek which runs behind the building. Thanks to Robyn Lanci, Owl PR ! #12- Photo Credit: Max Spielberg.

Naming 76
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28 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Thanks to Rebecca Oatley, Cherish PR ! #6- My business specializes in helping coaches and consultants upgrade and automate their client acquisition process, so that they can spend their time focusing on what they do best – helping their clients. Thanks to Davis Lin, Client Acquisition Lab ! #8- Cherish was born.

Naming 88