ReadWriteStart

JULY 6, 2020

Another really great example of this tactic was in 2002 when Sony hired actors to walk around cities and ask strangers to take selfies with them. Once we started looking around for advertisement opportunities we quickly realized the timeliness of a show, airing in Canada for the first time (remember Zepeel is launched in Toronto).

Marketing 156

Marketing Startup Guerilla Canada 156

YoungUpstarts

OCTOBER 16, 2017

Also known as stealth marketing, this clever tactic advertises a product in such a sneaky manner that people aren’t even aware that they’re being subjected to advertising. One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. Social media.

Flash 162

Flash Marketing Stealth Social Media 162

Both Sides of the Table

DECEMBER 5, 2010

What are the big trends that will drive the next phase of social networks? The Past (1985-2002). Online Social Networking 25 Years Ago: CompuServc, Prodigy & The Well. billion in annual subscription revenues not including advertising or eCommerce). Social Networks: Past, Present & Future. The Present Era.

Social Network 318

Social Network Networking Internet Technical Review 318

crowdSPRING Blog

SEPTEMBER 13, 2010

Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. OK Go is an indy rock band formed in 2002, with three albums released since their inception. The Obama campaign and viral video. Burger King’s brave new world. Yes we can!

Viral 107

Viral Campaign Small Business Guerilla 107