How to Build Robust User Personas in Under a Month
ConversionXL
SEPTEMBER 5, 2019
This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE) plot(pcanalysis).
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