2002 Channel Metrics Revenue 
ConversionXL
MARCH 19, 2020
In 2002, McKinsey published a study of 1,000 U.S. When it comes to identifying what has changed, Labay continues: I’d think the first stop is analytics—who dropped off, what channels, who remained, etc., This means more people behind a screen, which means more opportunity across distribution channels.
Cracking the Code
DECEMBER 11, 2015
When Elon Musk received $200 million from the proceeds of the PayPal acquisition in 2002, he re-invested everything to build the next big thing: $100 million in SpaceX and $100 million in Tesla. In other words, there are universal metrics that smart investors require to make investing decisions. Talk about passion and commitment!
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Hearpreneur
AUGUST 5, 2020
As of yet, most software that is commercially available only focus on a single communication channel (such as Skype or zoom with video, etc.) The SARS outbreak in 2002 leads to the tremendous growth of online marketplace platforms in China. It helped them to engage already existing customers with the brand and kept the revenues steady.
Steve Blank
NOVEMBER 25, 2013
Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. And we can offer investors metrics to play Moneyball – with the Investment Readiness Level. We think we can do better. Here’s how.
ConversionXL
JULY 11, 2016
The quote first surfaced in 2002. Three tactics to maximize revenue from a CRO program: Free test software. Report tangibly and make content marketing comparable to direct marketing channels. All PPC channels will work for you if you stop using brute force. Create Calculated Metrics (CLV, CPS, Non-Bounce, CAC).
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