The Next Web
DECEMBER 2, 2013
“But a good developer could make it quicker.”. Assume $160 for a Ruby on Rails course plus free Heroku, a cloud platform as a service that allows you to instantly deploy an app. But if you were to replicate the product exactly, all those decisions are made for you. However, Werdelin is quick to qualify his statement.
ConversionXL
SEPTEMBER 5, 2019
Because they used the magic term ‘personas,‘ development teams were discouraged from developing their own, not realising that a market segment might contain multiple personas. Development teams couldn’t use marketing personas to make design decisions, so they decided personas weren’t that useful. (It
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Startup Lessons Learned
JULY 30, 2009
During the same period (1987 – 1990) and I did some work at MIT under Eric von Hippel on “user driven innovation with regard to software development&# which today would probably fall under the heading of “open source software development approaches.&# Take a look and let me know what you think.
ConversionXL
MARCH 7, 2017
One of the best definitions I’ve found, which expounds a bit more, comes from Tony Zambito circa 2002 : Tony Zambito: Buyer personas are research-based archetypal (modeled) representations of who buyers are, what they are trying to accomplish, what goals drive their behavior, how they think, how they buy, and why they make buying decisions.
Startup Lessons Learned
MAY 14, 2009
We changed our model to B2B and adopted Agile around 2002. I joined a financial services tech startup in 1999. We attempted to use Waterfall and market ourselves as B2C. It was a disaster. This shift allowed us to crank out working software quickly as a service. A few years later we had 80% market share and had revolutionized the space.
Scalable Startup
FEBRUARY 1, 2013
Security, Cloud, NoSQL databases, etc. In the last five years, there’s been this sort of acknowledgment of the consumerization of the enterprise, which is consumer product development, design methods applied to business software, of which SaaS and cloud and all these things are examples. Nothing is going to stop cloud.
Startup Lessons Learned
OCTOBER 19, 2009
It isnt until a customer actually clicks or calls to place an order that TPGTEXs developers will build the software. "We We do not develop a product until we get a paying customer," says Orit Pennington , who co-founded the six-employee company with her husband in 2002. Read the rest. Read the rest.
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