A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 14, 2012

It’s rarely true that your first customer will be big. But this was 2002 when AdWords was affordable and I had no competitors, so you can’t repeat that — it doesn’t matter how I did it. make for not putting customer development before writing code. It wasn’t true for me either.

Customer 231

Customer Software Review IP Technical Review 231

Steve Blank

NOVEMBER 25, 2013

Teams use the Lean Startup toolkit: the Business Model Canvas + Customer Development process + Agile Engineering. These three tools allow startups to focus on the parts of an early stage venture that matter the most: the product, product/market fit, customer acquisition, revenue and cost model, channels and partners.

Oakland 326

Oakland Incubator Lean Metrics 326

Steve Blank

JULY 6, 2016

From 2002-08 Sec. Filed under: Customer Development , SiriusXM Radio Show. He most recently served as Assistant to the President and Principal Deputy National Security Advisor, and chaired the inter-agency Deputies Committee, the administration’s principal forum for formulating foreign policy.

North Korea 132

North Korea SEC Silicon Valley Entrepreneur 132

Steve Blank

NOVEMBER 1, 2010

And they rolled all of this up into a set of financial forecasts with a “size of market” forecast from brand name management consulting firms that said they’d have 42 million customers by 2002. Customer Development, Business Model Design and Agile Development could have changed the outcome. Lessons Learned.

Business Plan 335

Business Plan Customer Business Model Customer Development 335

Steve Blank

AUGUST 8, 2016

Ryan Smith co-founded Qualtrics in 2002 with his father in the family basement. But in the corporate world in 2002, no one was ready for it. I specifically remember calling one airline, and they said, “Hey look, if our customers aren’t happy, they’ll just call us.” Clips from their interviews are below.

Cofounder 145

Cofounder New York City Entrepreneur New York 145

Steve Blank

AUGUST 8, 2016

Ryan Smith co-founded Qualtrics in 2002 with his father in the family basement. But in the corporate world in 2002, no one was ready for it. I specifically remember calling one airline, and they said, “Hey look, if our customers aren’t happy, they’ll just call us.” Clips from their interviews are below.

Cofounder 120

Cofounder New York City Entrepreneur New York 120

The Equity Kicker

MARCH 13, 2014

in 2002, so they built what they thought the industry needed and people would want. As regular readers of this blog will know I’m a big fan of methodologies like lean, design thinking, and customer development. In his new startup Michael is rigorously applying lean principles.

Lean 122

Lean Portfolio Design Customer Development 122