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The Lean LaunchPad Educators Class

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. We were putting the plan before the planning.

Lean 286
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The Lean LaunchPad Educators Class

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. We were putting the plan before the planning.

Lean 178
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The Evolution of Entrepreneurial Education and Corporate Innovation

Steve Blank

Philip Bouchard : You’ve started teaching at Berkeley since 2002, Columbia in 2003 and at Stanford since 2011. Steve Blank: When I first starting teaching, the capstone entrepreneurship class was how to write a business plan. But years ago, we had no alternative – how to write a business plan was it.

Incubator 331
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Even Branding Should Be Agile: An Interview With Base Creative’s Matthew Kinsman

Up and Running

In 2003, Matthew Kinsman was traveling around the world and found himself in Hong Kong. I had a lot of requests for freelance work,” Kinsman says, “so I decided to set up a branding and marketing business in Hong Kong.”. The agile strategy is all about brand flexibility. It makes sense.

Agile 60
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Why haven’t European investors fully accepted the ‘failure is good’ mentality yet?

The Next Web

This is a representation of 2003 – 2013. Failure plagues those who believe in the traditional business plan; the long-term planning model; the belief that sales and marketing numbers are facts. So you learn to be agile, to take it in your stride, to pivot based on the shortcomings of your competitors. Bill Gates.

Europe 163
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How To Create a Web App

www.readwriteweb.com

A Word on Strategy Every good business begins with a solid understanding of the proposition and business plan - in short, your strategy. Its worth reading Guy Kawasaki’s 10/20/30 Rule of Powerpoint ; it’ll provide you with an idea of what should be included in your business plan and strategy.

Web 40
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The Lean LaunchPad Online

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. Experienced entrepreneurs kept finding that no business plan survived first contact with customers. It looked like this: This meant that the Search for a business model as a process now could come before execution.

Lean 317