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Dave Gardner on Using Social Media to Connect With Big Companies

Life Beyond Code

Recently, my friend Dave Gardner (president of Gardner & Associates Consulting ) shared his story of how he used social media to reach (and start a working relationship with) a big company (Dell.) I have been a Dell customer since 2004. How did this come to be? Dave Gardner: This is a very interesting story, Rajesh.

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Dave Gardner on Using Social Media to Connect With Big Companies

Life Beyond Code

Recently, my friend Dave Gardner (president of Gardner & Associates Consulting ) shared his story of how he used social media to reach (and start a working relationship with) a big company (Dell.) I have been a Dell customer since 2004. How did this come to be? Dave Gardner: This is a very interesting story, Rajesh.

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What do investors REALLY want?

Up and Running

Simply leave a comment below or get in touch on any of our social media accounts – Twitter , Google+ and Facebook. They’re the PR and the security. In 2004, Alexis Ohanian and Steve Huffman launched Reddit. This may include planning for an IPO, a strategic acquisition or for management buyout.

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Thursday Guest Stars :: Small Business Marketing Blog from Duct.

Duct Tape Marketing

His latest book, “ Flip the Funnel: How to use existing customers to gain new ones ,” presents a powerful hypothesis that retention can become the new acquisition through the strategic incorporation and elevation of customer service, customer experience and customer initiated word-of-mouth, content creation and incentive-based referrals.

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Sponsored Poolfunding: A New Way To Think About Maximizing Advertising Dollars

YoungUpstarts

From cost-per-click to cost-per-mille, cost-per-acquisition, and so on, it’s difficult for businesses to determine which pricing models are best-suited for their needs, let alone how much advertising spend to dedicate to the various digital marketing channels that exist in the modern landscape.