2004 Agile Customer Development Startup 
Steve Blank
SEPTEMBER 5, 2018
Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.
Steve Blank
JUNE 3, 2010
If we use our “startup to large company,” diagram, we can see that sustaining innovations occur within a large company’s existing management structures. If you’ve been reading my book on Customer Development and follow my work on Market Type , this type of innovation is best for adding new products to existing markets.
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Steve Blank
JULY 7, 2015
My guests on Bay Area Ventures on Wharton Business Radio on Sirius XM Channel 111 were: Eric Ries , entrepreneur and author of the New York Times bestseller, The Lean Startup. Eric was the very first practitioner of my Customer Development methodology which became the core of the the Lean methodology. Taking My Class.
Steve Blank
APRIL 29, 2010
I’ve been teaching Customer Development at U.C. Berkeley’s Haas Business School since the fall of 2004 and in a joint MBA with Columbia since 2005. Back in 2004, Jerry Engel the head of the Entreprenuership program at Haas Business School at U.C. A lot has happened since I first authored and taught the class. Four Steps.
Steve Blank
JUNE 18, 2013
Ten years ago I started thinking about why startups are different from existing companies. I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development. In 2003 U.C.
Startup Lessons Learned
NOVEMBER 7, 2008
It was fall 2004, and the presidential election was in full swing. One day, we became convinced that a killer app for IMVU would be to sell a presidential debate bundle, where our customers could put on a Bush or Kerry avatar, and then engage in mock debates with each other. The Lean Startup Intensive is tomorrow at Web 2.0.
Steve Blank
JUNE 18, 2013
Ten years ago I started thinking about why startups are different from existing companies. I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development. In 2003 U.C.
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