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How to Radically Stand Out with Brand Marketing

ConversionXL

He was swiftly followed by Richard Branson and Virgin Galactic in 2004. Your brand is how you differentiate, build awareness , and sear your solution into customers’ minds so they think of you when that time comes. It helps them audit existing content portfolios (blog posts, landing pages, etc.) The solution: build a brand.

Marketing 109
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How to Avoid Being Part of 90% of Failed Companies

ReadWriteStart

That’s why it’s crucial that you design a plan where you specify very well where your resources will be allocated. Despite the results of both investigations, not everyone agrees with such high figures. Questions that should be addressed: What will your return on investment be? What’s the expected growth rate?

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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

It doesn’t matter whether an entrepreneur is in our portfolio, whether we’re considering an investment, or whether we’re casually meeting for the first time. What I’ve honorably been able to do, however, is share the deck I used to pitch LinkedIn to Greylock for a Series B investment back in 2004. Reid Hoffman.

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How to Create a “Luxurious” User Experience (and Avoid Looking “Cheap”)

ConversionXL

Aligning design elements to your brand and business goals is important, and there are certain elements that make a site look more expensive/luxurious or cheap. There are certain qualities that luxurious brands tend to use, and there are certain design elements that people perceive as more luxurious. Of course, it’s all about context.

Stock 48
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16 Common Mistakes Young Startups Make

mashable.com

In fact, recent research shows that 75% of startups fail (based on a study of 2,000 startups that received VC funding from 2004 to 2010). Dont underestimate the importance of Minimum Viable Design. In my first company, people liked our product but were embarrassed to share it because the design and presentation was so poor.

Cofounder 111
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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

https://medium.com/media/cc969482e7abf6b75d3c0958c8ee409d/href I moved to Los Angeles in 2007 and as a VC who had built his career as a programmer, database designer, program manager, CEO then VP Products at Salesforce, I wanted to build a portfolio of software investments. I asked Jonah in my interview how he became this viral guru.

Media 210